Book

How Digital Platforms are Revolutionizing Markets

Monday, March 28, 2016

On March 28th, a new book unlocked the business power of networked markets.

Platform Revolution, the latest book by MIT IDE Research Scientists, Geoffrey Parker and Marshall Van Alstyne, and MIT Media Labs' Sangeet Choudary, delivers a comprehensive analysis of how platforms − like Uber, Airbnb, and Apple − use technology to match producers and consumers. 

 

Buy Now  |  Read about it on Medium