Jeremy Yang is an assistant professor of business administration in the marketing unit at Harvard Business School. He is also affiliated with the Harvard Digital, Data, and Design (D^3) Institute, the Data Science Initiative, and the Institute for Quantitative Social Science. He received his PhD in management from MIT.As an economist and data scientist, his research focuses on developing data products to improve advertising, targeting, and pricing decisions. These algorithms are typically guided by basic economic or behavioral principles and implemented with techniques in machine learning and causal inference. He is also broadly interested in the creator economy and web3.
March 21, 2021